Jewelry pricing
Price the piece you actually made
A bracelet that sells for more is not automatically more profitable. Good pricing starts with the complete cost of making and delivering the item, then adds room for the business to grow.
Know the cost
Count every material that goes into the finished piece
Track beads, chain, clasps, charms, elastic, findings and any other component used. Small parts can feel inexpensive one at a time but become a real cost across a collection.
Add the hidden pieces
Packaging, fees and mistakes are part of the business too
Include the card, pouch or box, payment or marketplace fees where applicable, and a reasonable allowance for materials lost to testing, breakage or remakes.
- Materials
- Packaging
- Selling or payment fees
- Time and a profit buffer
Respect the work
Do not price only by adding a tiny amount to materials
The founder is also designing, assembling, photographing, packaging and serving the customer. A price should make the order worth repeating, not just recover the bead cost.
Test and adjust
Use the same pricing rule across the collection
A repeatable rule helps customers understand the range and helps the founder see which products are actually worth making again. Review the price after real orders reveal the true time and cost.
Printable working sheet
Handmade jewelry pricing worksheet
Build the price from the complete piece instead of copying another seller.
Product name
Material cost per piece
Packaging cost
Selling or payment fees
Time to make and package it
Planned price
Would we happily repeat this order at this price?
Ready to build it